KRSNA A2 Gir Cow Milk – Building a Scalable eCommerce Platform for A2 Gir Cow Milk Delivery
Client Overview
KRSNA A2 Gir Cow Milk is a premium dairy brand committed to delivering pure A2 milk, produced through ethical dairy farming, cow rescue initiatives, and sustainable farm practices. The brand focuses on transparency, wellness, and a direct farm-to-home supply chain.
Business Challenge
KRSNA needed a highly engaging digital ecosystem that builds trust, educates consumers, and supports seamless online purchasing.
- Lack of a modern online platform to highlight purity & ethical dairy farming
- Need for a strong brand story and customer engagement
- Requirement for both eCommerce + subscription capabilities
- Need for farm transparency through virtual tours & lactation cycle tracking
- Mobile accessibility for ordering milk & ghee on the go
Our Solution: Phase-wise Execution
ATOZ INFOWAY INC delivered a complete digital solution combining a modern eCommerce website, a seamless mobile app, and an engaging brand experience that highlights purity, ethical farming, and effortless online ordering.
ATOZ INFOWAY INC began by understanding the brand vision, customer expectations, and market standards. We conducted requirement analysis, competitor study, and user persona creation to define the feature roadmap. Wireframes for both the website and mobile app were crafted to outline user journeys and content flow. This phase also established the core eCommerce architecture, including subscription workflows and checkout processes.
In this phase, the complete web experience was designed and developed using OpenCart. A full-screen video-led homepage was created to build emotional connection, supported by interactive storytelling elements. Product pages were enriched with high-quality visuals, infographics, and nutritional details. Features like a lactation cycle tracker, virtual farm gallery, blog, myth-buster section, and video testimonials were integrated, along with a full eCommerce system including cart, checkout, and payment gateway.
The cross-platform mobile app was developed using Ionic to provide a smooth and intuitive experience for daily users. It included easy product browsing, subscription management, fast checkout, saved addresses, and WhatsApp support. Firebase push notifications were implemented for real-time delivery updates, reminders, and promotional messages. The app UI was optimised for both urban and low-connectivity regions.
The final phase included end-to-end testing, performance optimisation, and responsiveness checks across devices. The website and app were deployed on AWS and Firebase, ensuring high uptime and speed. SEO setup, analytics integration, and marketing tracking were configured. The client team received training on managing orders, blogs, inventory, and customer queries. This ensured a smooth handover and operational readiness.
Key Features Implemented
Full-Screen Video Homepage
Cinematic farm experience showcasing cows, feeding, milking & ambience.
Carousel Product Display
Smooth-scroll product carousel linked to product pages.
Video-Based Testimonials
Authentic customer stories improving brand trust.
Lactation Cycle Tracker
Real-time stats: total cows, lactating cows, rescued cows, calf care etc.
Farm-to-Home Journey
Infographic storytelling of purity & process.
SEO Blog + Myth Buster
Educational content for awareness & organic ranking.
Interactive Farm Page
Virtual tour explaining feeding, milking & rescue operations.
eCommerce & Subscription
Seamless cart, checkout, recurring subscriptions.
WhatsApp Support
Real-time customer assistance.
Mobile Push Notifications
Order updates, offers, and alerts.
Design & User Experience
Human-Centric Visual Identity
- Design rooted in purity, nature & trust using minimal, clean UI.
Fast, lightweight UX for daily users with one-hand navigation.
- Fast, lightweight UX for daily users with one-hand navigation.
Technology Stack
Frontend (Web)
OpenCart / PHP
Mobile Application
Ionic (Cross-Platform), Firebase Push Notifications
Backend
PHP (OpenCart Core)
Database
MySQL
Hosting & Deployment
AWS + Firebase
Payment Gateway Integration
Payment Gateway Integration
Marketing & Analytics
GA4, Search Console, SEO Framework
Outcome & Impact
After the digital transformation, Dana Bazaar experienced a complete operational and brand shift:
Dana Bazaar is now recognized as a digitally empowered, community-first retail brand in Texas—blending convenience, technology, and cultural authenticity.
AtoZ INFOWAY guided us at every step of going digital. From integrating our POS with the website to building the mobile app and managing delivery optimization—everything is seamless. Our customers love the experience, and our sales have grown steadily.
